At SYR, we take a 360 approach to #SelfCare. We believe when you look good, you feel good; and when you work hard, you deserve to play hard. Your health and skincare shouldn’t be left out of that equation.

Be the best-groomed guy in the room. You know, like the guy who always gets a wink and his name spelled right every morning from the barista. We know you see him. Ain’t no shame in his game. 

SYR revolutionizes the way men approach their unique aesthetic; evoking confidence in the mind and body. SYR inspires men to take pride in their personal grooming and healthy lifestyles.

THINK: Clinically proven skincare tailor made to a man’s unique DNA.

WHAT IT IS: The first of its kind: a men’s skincare regimen featuring proprietary Super Kinetin that fights to reduce:

• Redness
• Acne
• Fine lines and wrinkles
• Hyperpigmentation

Daily shaving, sweat-drenched workouts, city living, you name it - men’s skin endures it all. Your face is the only one you have for life, and now it’s time to start acting like it. Treat yo’ self with the first ever skincare line created just for men’s unique DNA.

Developed, optimized, and created just for men because, well, we care. With SYR, you can trust that we will strive for the best quality that also makes sense.